This exam is directed to people interested in certification so they can perform the following:
•Optimization
•Personalization
•Analytics
•Digital and product marketing
Minimum experience: Two plus years experience with optimization platforms, including Adobe Target and hands-on experience with Adobe Target to apply these skills effectively. If you have two plus years in leading and contributing to the optimization programs and have an understanding of basics marketing tasks this will help you in your quest. You must demonstrate the competency to understand and translate business KPIs into specific optimization goals within the company. You will need to make recommendations based on a company’s needs and assess these as part of the job.
If you have familiarity with HTML and CSS that can be structured to optimize auser’s experience you will have advantage while preparing for this exam. Another requirement is having a working knowledge of JavaScript.
You should also have knowledge and experience with the following:
An ideal work environment would include: Website building using desktop computers and mobile devices so you have many chances to use your skills. You also need the use of Mobile Applications making use of Target. This includes stage development and production environments across all mobile devices for the most productivity. You will be able to host a variety of platforms and their associated attributes. Having a target viewership in regard to single-page applications is another benefit for this position.
To create your account, you must provide a government-issued photo ID such as a driver’s license or other photo I.D. We recommend taking a practice test prior to testing with the certification exam. This practice exam helps you understand what kinds of questions you can expect to appear on the actual exam. Be sure to view the exam prep guide prior to starting. You can pay with a credit card or exam voucher from the Adobe website. You can receive a discount on the purchase of bulk vouchers of a ten pack of exams if you plan on taking more than one at a time. This is a great opportunity to take advantage of these great exams.
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